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the process
Clarify and define key company/ project objectives and success criteria
Assess the overall structure, functions and content of the proposed site
Define budgets and costs
Make technical and design recommendations based on findings
Introduce and confirm all options available to obtain company/ project objectives
Perform industry and market research
Perform competition analysis (if required)
Perform user testing / focus groups (if required)
Develop communication channels
Engineer site outline (flow chart)
Draft design and function requirements documents
Develop story boards (if required)
Review and confirm budgets and costs
Deploy development timeline
Develop visual design concept ("look and feel")
Design all graphic elements
Confirm color palette to be used site wide
Build demo(s) or prototype(s) to test concepts
Develop architecture/ navigation
Develop technical design/ infrastructure
Start production build out based on concept and design requirements
Develop global sections and sub sections from content and assets provided by client
Integrate third party applications
Complete technical infrastructure and systems integration
Search Engine Optimization (S.E.O.) for site and/ or individual pages
Extensive cross platform rendering tests
Testing of technical infrastructure and systems integration
Complete functionality testing
Deployment of load testing system
Define marketing strategy
Deploy statistical traffic tracking software or systems (if required)
Move site to production server(s), site is live
Use search engine submission applications to submit site for ranking
Hand-submit to search engines (for those that do not accept auto submissions)
Provide training/support
Continue providing training/ support
Deploy on-line marketing campaign (if required)
Customize specific hosting plan per on going needs (if required)
Plan ongoing search engine ranking strategy (if required)
Develop maintenance contract per future needs (if required)
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